It’s important to feel fully present and completely immersed in a task – this is a strong contributor to a good creative result.
“When I’m in flow, I can take my photography to a new level. I get more creative and everything becomes more fun”, says Astrid Maria Rasmussen, photographer & content creator.
Together with Canon, we worked to infuse the power of mindfulness in the hands of photographers and content creators. We did it by building flow as a feature into the R-system – which means that every camera comes with a one month free subscription to The Mindfulness App and added curated content designed to get photographers and content creators into a flow state. Ultimately, to help them create an even better creative output.Read more here